fre. Business Development

What We Do

Done-For-You
Business Development.

We handle the outreach, the follow-ups, the introductions, and the bookings — so you can focus on what you do best: closing deals.

Core Services

Everything in Your Pipeline.
Nothing on Your Plate.

Targeted Lead Research

The right people, not just any people.

We build a custom, verified list of your ideal decision-makers in multifamily and commercial real estate — property managers, asset managers, facilities directors, and more.

  • Custom ICP (Ideal Customer Profile) development
  • Verified contact data — email, phone, LinkedIn
  • Segmented by geography, portfolio size, and role
  • Ongoing list hygiene and enrichment

AI-Powered Multi-Channel Outreach

Scale without losing the human touch.

We run intelligent, personalized outreach sequences across email and LinkedIn — combining AI automation with human oversight to maximize replies and protect your sender reputation.

  • Personalized email sequences (3–5 touch)
  • LinkedIn connection + message campaigns
  • AI-optimized send times and subject lines
  • Smart reply detection and escalation

Warm Introductions & Relationship Mapping

We open doors. You walk through them.

Unlike cold automation tools, fre. specializes in warm, relationship-first introductions. We map your existing network and identify the fastest paths to the right rooms.

  • Network gap analysis and relationship mapping
  • Warm intro facilitation via mutual connections
  • CRE-specific relationship intelligence
  • Strategic referral partner identification

Calendar Booking & Qualification

Qualified meetings. Zero admin.

We handle all the back-and-forth. Prospects are qualified against your criteria before a meeting is booked — so every call on your calendar is worth your time.

  • Prospect qualification against your criteria
  • Direct calendar booking (Calendly, HubSpot, etc.)
  • Meeting prep notes delivered before each call
  • No-show follow-up and reschedule management

Events & Industry Networking

Be in the right rooms.

We identify and help you leverage the industry events, associations, and gatherings where your best clients spend their time — and help you show up with purpose.

  • CRE event calendar and recommendations
  • Pre-event outreach to target attendees
  • Post-event follow-up sequences
  • Association and group membership strategy

CRM & Pipeline Management

Always know what's in your pipeline.

We keep your CRM clean, your pipeline organized, and your team informed. Weekly reporting gives you full visibility into outreach activity, meeting volume, and pipeline health.

  • CRM setup and ongoing data hygiene
  • Pipeline stage tracking and reporting
  • Weekly performance dashboards
  • Monthly strategy reviews and optimization

How It Works

Up and Running
in 5–7 Days.

We move fast. From onboarding to first outreach, most clients are live within a week.

1

Onboarding & ICP

We learn your business, define your ideal customer, and build your target list.

2

Campaign Build

We craft your messaging, sequences, and outreach strategy — ready to launch in 5–7 days.

3

Launch & Optimize

Campaigns go live. We monitor, test, and optimize weekly for maximum performance.

4

Book & Report

Meetings land on your calendar. You get weekly reports. We keep the pipeline full.

What's Included

$5,000/month
  • Dedicated BDR team
  • AI-powered outreach tools
  • Custom lead list (refreshed monthly)
  • Multi-channel sequences (email + LinkedIn)
  • Calendar booking & qualification
  • CRM management & hygiene
  • Weekly performance reporting
  • Monthly strategy call
  • No long-term contracts
Get Started Today

Optional Add-Ons

Go Further, Faster.

Geographic Expansion

Launch into new markets with targeted outreach campaigns built for specific metros or regions.

LinkedIn Profile Optimization

We optimize your personal LinkedIn presence to support outreach and build credibility.

Account-Based Marketing (ABM)

Hyper-targeted campaigns focused on a specific list of named accounts you want to win.

Ready to Fill Your Pipeline?

Let's build something great together.